Rothacker Reviews

The 100 Best Business Books of All Time

I recommend that you buy The 100 Best Business Books of All Time.  I haven't read the book.  I have never recommended a book without reading it first!

While on a little link adventure this morning I wound up on Andrea Learned's buzz up of The 100 Best Business Books of All Time at Marketing Profs.  I followed Andrea's link to the Web site that authors Jack Covert and Todd Sattersten, created for their new book.

Here are my reasons for recommending this work:

High-Andrea Learned-cred - In the past, Andrea provided fascinating insight on culture and trends through a gender specific lens.  Andrea has since replaced that lens with one designed to provide greater depth and clarity. 

The 800-CEO-READ lads - Jack and Todd - When one thinks of business books, one thinks of 800-CEO-READ.  I have been keeping an eye on Todd and his writing since the early Penny blog days.

Big Reason - Ok, this one pegged my dave-take-notice-meter.  800-CEO-READ sells books.  Business books.  What better platform to sell the book that you write and title The 100 Best Business Books of All Time, than that of your own company.  Right?  Well, Jack and Todd body slam caution against the wind.  Right there, directly on their Buy the Book page, they provide links to Borders, Amazon and IndieBound.  And, at least at Borders and Amazon, the price of the book is less than 800-CEO-READ!!

Ok, I am buying the book from Jack and Todd on principle alone.  This business tactic of theirs is the essence of cyber commerce humanism.  For those of you who are driven by left brain analysis's and practicality please note the value that you will receive if you do buy the book from these most excellent authors.

Christine Kane: The Hopeless Romantics Guide to Accomplish Anything

Download The Hopeless Romantics Guide to Accomplish Anything

The Hillsborough River

I just completed reading River of the Golden Ibis and did not have time to write a book review because I didn't have patience.  I wasn't patient enough to go through the steps of my normal book review process.  I simply had to shout out about this book!

I first learned of River of the Golden Ibis from the folks at Canoe Escape.  We had canoed a few times down the Hillsborough River and the need to know more about its history got the better of me.  Canoe Escape mentions that the book is out of print but I found a used copy online.

Gloria Jahoda, the author, begins the book when Florida was still under water, millions and millions of years ago.  She takes the reader through the development of the Tampa Bay region to 1972.  The book was published in 1973.  I mention that Gloria takes the reader...I do her more injustice than is humanly possible.  River of the Golden Ibis is a spectacular piece of non-fiction that struts down the runway in a cloak of fiction.

My copy of the book is old, yellowed and musty smelling.  Read: delicious.  I made the following inscription on the last page this morning:

Odd that I marvel at this book.  It's an old and weathered time transporter that has sat untouched on a library shelf for thirty-six years.  As I fondle the yellowed pages and breathe in the page's mustiness, I think, this book is ancient.  River of the Golden Ibis was published two years after Led Zeppelin released Stairway to Heaven. 

Hmmm, wonder who is feeling ancient now?

If you live in the Tampa Bay area and are the least bit curious about its origins, River of the Golden Ibis is a must read!