Could you imagine the cost of running a full page ad in the Tampa Tribune since October? The ad talks about a federal law which prohibits air conditioning manufacturers from making units of a certain energy rating on or after January 23, 2006. Today. The air conditioning contractor listed in the ad is offering to send someone out to perform an air conditioner life expectancy check-up - for free.
For the record, I am not saying that just because a company spends a small fortune in advertising and then offers to send someone out to your house for free to check out how long they think your a/c will last...I am not saying or implying that they are doing anything scandalous.
If you live in the Tampa Bay area and have seen these ads or have seen the article in the Tribune that discusses these ads, and would like to know what the deal is - from a person who has been in the profession for twenty-two years, post a comment here or drop me an e-mail. I'll also tell you a few things that the ad and article do not tell you.
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